Van Cleef & Arpels

Estelle Arpels married with the son of a stone cutter 'Alfred Van Cleef' in 1895. The Van Cleef & Arpels design house established under his name. Unbeknownst to the pair, this union would create a legacy that began with jewels and evolved into a thriving fragrance empire boasting more than 40 men's, women's and unisex scents. Together, the married couple was inspired to intertwine their families backgrounds into one business. In 1906, Alfred Van Cleef and Estelle's brother, Charles Arpels, founded the Maison of Van Cleef & Arpels in the world-renowned Place Vendome in Paris. The pair opened several satellite boutiques in France between 1909 and 1939. In 1942, the whole family moved to the United States, where they opened their first high-end jewelry shop in New York.

Enjoying worldwide fame after their jewelry designs were prominently worn by royalty, political figures, and celebrities, the Van Cleef & Arpels design house released their first women's fragrance, First for Women, in 1978. The floral scent experienced long-lasting success, and still enjoys enough consumer demand to remain in production to this day. The Van Cleef & Arpels design house include other notable scents release, Feerie, Tsar, in 2008.